The marketing and technical tracks will focus on case studies, real world solutions and new ways of using Google Analytics to measure and increase targeted traffic, leads, conversions and ROI for websites and budgets for all marketing channels, not just digital.
Topics that will be covered include how to use Google Analytics for remarketing campaigns, advanced attribution models and the latest techniques and tips for capturing and visualising data to make it easier to present, understand and action.
Sydney – 19 June 2013
Melbourne – 21 June 2013
For more information visit: http://www.analyticsconference.com.au/